The before — four channels, one spreadsheet, no agreement.
A roaster feeding cafés, subscribers, and wholesale is an inventory juggling act, and Brick & Mortar juggled it in spreadsheets. “Green coffee, roasted bags, café sales, subscriptions, and wholesale all pulled from the same beans but lived in different tools,” says Owen Cole, Founder. “Nobody could say what we actually had.”
Subscriptions were the trickiest — recurring shipments competed with café and wholesale demand for the same roasted stock, and the spreadsheet never reconciled in time.
$900/month across five tools. Spreadsheet inventory for green and roasted. Channel conflict over the same beans.
The switch — one bean count.
Brick & Mortar put roasting inventory, café POS, subscriptions, and wholesale on one platform reading a single bean count. Every channel now draws from the same number.
“The day subscriptions, the cafés, and wholesale all read the same roasted stock, the stockouts basically stopped,” Cole says.
What got replaced
| Old tool | Replaced by Mewayz module | Monthly saving |
|---|---|---|
| Inventory spreadsheets | Inventory & Roasting | $130 |
| Café POS | POS & Payments | $170 |
| Subscription tool | Subscriptions & Billing | $160 |
| Wholesale (email/orders) | B2B / Wholesale | $150 |
| Email marketing | Email & Loyalty | $90 |
| Total old stack | Mewayz Business | save $700/mo |
The unlock — one count, every channel.
With roasting, café, subscriptions, and wholesale unified, the roaster runs on one number:
- Green and roasted inventory tracked as one connected count
- Café sales, subscriptions, and wholesale draw from the same stock
- Roasting plans read true demand across all channels
- Subscriptions bill and ship from the same system as everything else
When every channel reads one roasted-stock number, no channel can quietly oversell what another already committed. The conflict that caused weekly stockouts simply stopped existing.
The new normal — roasting with confidence.
“I plan roasts from real numbers now, across every channel at once,” Cole says. “We carry less green inventory and run out less often. Both. That's not supposed to be possible, but here we are.”