Asiyi Kwahlulwa

Iindleko Ezifihliweyo zeShishini Eliqhekekayo

Lonke ishishini elikhulayo libetha eludongeni olufanayo. Iqela elinye lisebenzisa iSlack, elinye lifunga nge-imeyile. Iingoma zokuthengisa zikhokelela kwi-spreadsheet ngelixa ukuthengisa kuqhuba amaphulo avela kwideshibhodi eyahlukileyo ngokupheleleyo. I-invoyisi ihlala kwi-app enye, intlawulo kwenye, kwaye idatha yabathengi ithe saa kumaqonga amathandathu angazange athethe nomnye. Isiphumo asikokungasebenzi kakuhle - kukwahlulahlula. Ukwahlula phakathi kwamasebe, phakathi kweeseti zedatha, phakathi kwabantu ekumele ukuba batsalele kwicala elinye. Ingxelo ka-2025 evela kwi-Productiv yafumanisa ukuba i-avareji ye-middle-size yenkampani ngoku isebenzisa izicelo ze-SaaS ezili-137, kodwa yi-45% kuphela ye-software enelayisensi esetyenziswa rhoqo. Okuseleyo yinkcitho, ukubhideka, nokungqubana. Xa izixhobo zakho zahlula iqela lakho, ishishini lakho lihlawula ixabiso ngeendlela ezingafane zivele kwiphepha lomncono.

Ibinzana elithi "asiyi kwahlulwa" liye lavakala kwiintshukumo kunye noluntu kwizizukulwana ngezizukulwana. Kodwa yeyakwigumbi lebhodi kanye njengokuba ikwibhanile. Amashishini ala ukuvumela imisebenzi yawo ukuba iqhekezwe - anyanzelisa ubunye kumaqela onke, idatha, kunye nokuhamba komsebenzi - ahlala edlula abo bahlala kwi-patchwork yezixhobo ezinqanyuliweyo. Oku akukho malunga neengcamango. Imalunga nenyani yokusebenza. Kwaye ukuyisombulula kuqala ngokuqonda ngqo apho iyantlukwano ingena khona.

Apho iCandelo liqala khona: Ingxaki ye-SaaS Sprawl

Amashishini amaninzi akazimiselanga ukwakha isitaki sobugcisa saseFrankenstein. Kwenzeka ngokuthe ngcembe. Iqela lokuthengisa libhalisa isixhobo somkhankaso. UHR ufumana isisombululo somvuzo. Umseki ufumanisa iCRM ngexesha lempelaveki yesilingo sasimahla. Isixhobo ngasinye sisombulula ingxaki enye bebodwa, kodwa ngokudibeneyo benza entsha: akukho mntu unomthombo omnye wenyaniso. Idatha yabathengi ihlala kwiCRM, kodwa imbali yokuhlawula ikwi-invoyisi ye-app, kwaye amatikiti enkxaso akwenye inkqubo. Xa umxhasi efowuna ngombuzo, abantu abathathu abohlukeneyo bajonga iideshibhodi ezintathu ezahlukeneyo kwaye bafumane iimpendulo ezintathu ezahlukeneyo.

U-Gartner uqikelela ukuba amashishini achitha phakathi kwe-25% kunye ne-35% yenkcitho yawo ye-SaaS iyonke kwimirhumo engafunekiyo, engasetyenziswanga, okanye egqithayo. Kwinkampani echitha i-50,000 yeedola ngonyaka kwisoftware, oko ukuya kuthi ga kwi-17,500 yeedola ezitshisiweyo kwizixhobo ezidala iingxaki ezingaphezulu kunokuba zizisombulula. Kodwa umzobo wedola uxelela inxalenye yebali kuphela. Umonakalo wokwenyani ukwiiyure ezilahlekileyo kudluliselo lwedatha ngesandla, iinkokeli ezityibilika kwiintanda phakathi kwamaqonga, kunye nokhukuliseko olucothayo lokuziphatha kweqela xa umsebenzi ngamnye ufuna ukungena kwenye inkqubo enenye igama lokugqitha.

Oku kukhenkceza akuchithi nje imali kuphela kodwa kuyahlula ukuhoywa. Xa iqela lakho lichitha ama-30% osuku lwalo lokusebenza litshintsha-tshintsha phakathi kwezicelo (umzobo oxhaswa luphando oluvela kuPhononongo lweShishini laseHarvard), awenzi umsebenzi woyilo, weqhinga, wokwakha ubudlelwane ohambisa inaliti. Benza ijimnastiki yolawulo. Kwaye elo licandelo ekungekho shishini linokulifikelela.

I-Data yeSilo Trap: Xa ulwazi lungakwazi ukuhamba

Izisele zedatha zingumbulali ozolileyo wokukhula kweshishini. Xa iCRM yakho ingangqinelani nenkqubo yakho ye-invoyisi, iqela lakho lentengiso alikwazi ukubona ukuba ngabaphi na abathengi abaneentlawulo ezingekahlawulwa phambi kokuba wenze umnxeba wokulandelela. Xa uHR esebenza kwiqonga elahlukileyo kulawulo lweprojekthi, ubunkokeli abukwazi ukunxulumanisa amanqanaba abasebenzi kunye namaxesha eprojekthi. Yonke inkqubo evaliweyo idala indawo eyimfama, kunye neendawo ezingaboniyo ezidibeneyo. Uphononongo lukaMcKinsey lwafumanisa ukuba abasebenzi bachitha umyinge weeyure ze-1.8 ngosuku - phantse iiyure ze-9.3 ngeveki - ukukhangela kunye nokuqokelela ulwazi. Olu lusuku lomsebenzi olulahlekileyo veki nganye, hayi ngenxa yokuba idatha ingekho, kodwa ngenxa yokuba ivaleleke kwisisele esingalunganga.

Iziphumo zihamba ngaphaya kwexesha elichithiweyo. Izigqibo ezenziwe kwidatha engaphelelanga zinomngcipheko wendalo. Iqela lezentengiso linokuphindaphinda kabini kwiphulo elijolise kwicandelo elisele liyazi ukuba iqela lokuthengisa likhupha - kodwa ngenxa yokuba amaqela amabini asebenza kwiinkqubo ezahlukeneyo, akukho mntu udibanisa amachaphaza de kusetyenziswe uhlahlo lwabiwo-mali. Umphathi wezithuthi unokucwangcisa ugcino olusekwe kwimiyile logs kwi-app enye ngelixa ixabiso lexabiso lamafutha kwenye i-app libalisa ibali elahluke ngokupheleleyo malunga nempilo yesithuthi. Ukwahlulahlula kwidatha kudala iyantlukwano kwisigwebo.

Amaqela aManyeneyo aPhakamisa Amaqela ahlukeneyo — Nabu ubungqina

Uphando lubonisa ukuba ulungelelwaniso lombutho luqhuba iziphumo. Iinkampani ezinamaqela alungelelaniswe kakhulu zifikelela kuma-58% okukhula ngokukhawuleza kwengeniso kwaye zinengeniso eyi-72% ngaphezulu, ngokophononongo olupapashwe yiLSA Global. Ulungelelwaniso aluthethi ukuba wonke umntu uyavuma kuyo yonke into — oko kuthetha ukuba wonke umntu usebenza ukusuka kulwazi olufanayo, ukuya kwiinjongo ezifanayo, esebenzisa iinkqubo ezixhasa intsebenziswano endaweni yokuyiqhekeza.

Qwalasela umahluko phakathi kwee-arhente ezimbini ezinobungakanani obufanayo. I-Arhente A isebenzisa izixhobo ezisixhenxe ezihlukeneyo: enye yolawulo lweprojekthi, enye yokulandelela ixesha, enye ye-invoyisi, enye yokunxibelelana nomxhasi, enye ye-HR, enye yokunika ingxelo, kunye neyokugcina ifayile. I-Arhente B isebenzisa iqonga elidibeneyo apho yonke loo misebenzi ihlala phantsi kophahla olunye. Umphathi weprojekthi ye-Arhente A uchitha imizuzu engama-40 ntsasa nganye ekhupha idatha kwiinkqubo ezine ukwakha uhlaziyo lwesimo. Umphathi weprojekthi ye-Arhente B uvula ideshibhodi enye kwaye inomfanekiso opheleleyo ngaphantsi kwemizuzu emibini. Ngaphezu konyaka, loo nto imalunga neeyure ezili-160 - iiveki ezine zomsebenzi ezipheleleyo - zibangwe kwakhona ngokwala ukuvumela izixhobo zahlule ukuhamba komsebenzi.

Ulwahlulo oluyingozi kakhulu kulo naliphi na ishishini alikho phakathi kwamasebe - liphakathi kweenkqubo ezo amasebe athembele kuzo. Hlanganisa iinkqubo, kwaye abantu baya kulandela.

Yiyo loo nto intshukumo ebhekisa kumaqonga eshishini onke inyuke kakhulu. Imibutho iyaqaphela ukuba eyona ndlela “yeyona ndlela ibalaseleyo yokuzala” — ukukhetha esona sixhobo siphezulu kulo lonke udidi — kuhlala kudala iintloko ezidityanisiweyo ezininzi kunokuba isombulula. Inceda ntoni iCRM yodidi lwehlabathi ukuba ayikwazi ukwabelana ngedatha ngokokuzalwa nge-invoyisi yakho, inkqubo yakho yokubhukisha, okanye ideshibhodi yohlalutyo?

Ukwakha uBumbano kwiMisebenzi yakho: Isakhelo esiSebenzayo

Ukuphelisa iyantlukwano kwishishini lakho asiyoprojekthi yosuku olunye, kodwa akunyanzelekanga ukuba ibenzima. Undoqo kukujongana nokudibanisa ngobuchule, ukubeka phambili unxibelelwano olubaluleke kakhulu. Nasi isakhelo esisebenzayo:

1. Hlola isitaki sakho sangoku. Dwelisa zonke izixhobo ezisetyenziswa liqela lakho, ngubani osisebenzisayo, yeyiphi idata eliyiphetheyo, kwaye ixabisa malini. Ngokuqinisekileyo uya kufumana ukugqithelana - izixhobo ezibini ezenza imisebenzi efanayo kumaqela ahlukeneyo.
2. Imephu yedatha yakho ihamba. Landela ukuba ulwazi lomthengi luhamba njani ukusuka kuqhagamshelwano lokuqala ngokuthengisa, ukukhwela, ukuhanjiswa kwenkonzo, kunye ne-invoyisi. Yonke into eyenziwa ngesandla ngesandla phakathi kweenkqubo yindawo yokusilela kunye nenqaku lolwahlulo.
3. Chonga izikhewu zakho zokudibanisa. Ingaba idatha ibambeke phi? Amalungu eqela abhenela phi ukukopa-ukuncamathisela phakathi kwamaqonga okanye ukuthumela i-spreadsheets nge-imeyile? Ezi zezona njongo zokumanyanisa eziphambili ngokubaluleka.
4. Vavanya ezinye iindlela ezidibeneyo. Iiplatifomu ezifana Mewayzzikhona ngokukodwa ukusombulula le ngxaki, zinika iimodyuli ezidibeneyo ze-207 - ukusuka kwi-CRM kunye ne-invoyisi yokuhlawula, i-HR, ulawulo lwezithuthi, ukubhuka, kunye nohlalutyo - phantsi kokungena ngemvume okukodwa. Endaweni yokuthunga izixhobo ezilishumi elinesibini ngokudityaniswa kweteyiphu yokudibanisa, i-OS yoshishino emanyeneyo ivumela imodyuli nganye yabelane ngedatha ngokwemveli.
5. Hamba ngezigaba. Qala ngemisebenzi emibini okanye emithathu ebangela ukungqubuzana okukhulu. Hambisa ezo uzibeke kwiqonga elimanyeneyo, qinisekisa iziphumo, emva koko wandise. Ukuzama ukufuduka yonke into ngexesha elinye kudala eyayo isiphithiphithi.
6. Linganisa impembelelo. Landela ixesha elichithwe kwimisebenzi yolawulo ngaphambi nasemva kokuhlanganiswa. Beka esweni ukuchaneka kwedatha, amaxesha okuphendula, kunye nokwaneliseka kweqela. Amanani aya kwenza ityala lomanyano oluqhubekayo.

Lijongeka Kanjani Ishishini Elimanyeneyo

Khawube nomfanekiso-ngqondweni wemeko edlalwa mihla le kumashishini aqhuba kwiqonga elimanyeneyo. Ukhokelo olutsha lugcwalisa ifomu yokubhukisha kwiwebhusayithi yakho. Ulwazi olukhokelayo luzalisa ngokuzenzekelayo iCRM yakho. Xa beqinisekisa intlanganiso, uhlaziyo lwekhalenda yakho kunye nesikhumbuzi siya kumthengisi owabelweyo. Emva kokuba intlanganiso iguqulelwe kwintengiso, i-invoyisi izenzela ngokuzenzekelayo ngezinto zomgca ezichanekileyo, izibalo zerhafu kunye nemigaqo yokuhlawula. Ingeniso ibonakala kwideshibhodi yakho yohlalutyo ngexesha lokwenyani. Ukuba umxhasi kamva ufuna inkxaso, iqela lenkxaso lingabona imbali epheleleyo - yonke intsebenziswano, yonke i-invoyisi, yonke inqaku - ngaphandle kokutshintsha iithebhu.

Asiyontelekelelo leyo. Yiloo nto abasebenzisi abayi-138,000 abafumana kuyo yonke imihla kwiMewayz. Xa imisebenzi idityanisiwe, isenzo ngasinye sibangela okulandelayo ngokwengqiqo kwaye ngokuzenzekelayo. Akukho datha yokuphinda isitshixo. Akukho ukuleqa oogxa babo ngolwazi abanalo kwinkqubo ongenakufikelela kuyo. Akukho mahluko phakathi kwento eyaziyo iqela kunye nento ekufuneka iyazi elinye. Ishishini lisebenza njengento enye endaweni yengqokelela yamalungu aqhawukileyo.

Impembelelo iyadibana ngokuhamba kwexesha. Ishishini elisebenza kwizixhobo ezinqanyuliweyo lingachitha iiyure ezingama-15-20 ngeveki kulawulo lwedatha yezandla kwiqela labantu abali-10. Ngexabiso eliphakathi le-$35 ngeyure, yi-$27,300 ukuya kwi-36,400 yeedola ngonyaka echithwe kumsebenzi othi iqonga elimanyeneyo lipheliswe ngokupheleleyo. Linganisa oko kwinkampani yabantu abangama-50 kwaye ugcino luba yinguqu - hayi ngeedola kuphela, kodwa kumgangatho womsebenzi iqela lakho elifumana ukuwenza endaweni yoko.

IShift yeNkcubeko: Ukusuka kwiiSilos ukuya kwiNjongo eKwabelwana ngayo

Ukudityaniswa kwesixhobo ayisosigqibo sobugcisa — sisigqibo senkcubeko. Xa ilungu ngalinye leqela lisebenza kwiqonga elifanayo, liphuhlisa ulwimi ekwabelwana ngalo malunga nendlela elisebenza ngayo ishishini. Intengiso iyaqonda ukuba imisebenzi ibona ntoni. Intengiso iyazi ukuba inkxaso yabathengi iva ntoni. Imali ibonakala kwixesha lokunikezelwa kweeprojekthi. Oku kuqondana kwabelwanayo kudiliza iindonga ezingabonakaliyo ezithi zenzeke xa amasebe esebenza ngokwahlukileyo kwingcaciso.

Iinkampani ezamkela le filosofi zinika ingxelo yophuculo olunokulinganiswa ekubandakanyekeni kwabasebenzi. Uphononongo lwe-Forrester lufumene ukuba imibutho eneendawo zokusebenzela zedijithali ezidibeneyo zabona ukuphuculwa kwe-35% kwintsebenziswano yamasebe kunye nokunciphisa i-28% ngexesha elichithwe ekuxazululeni ukungahambi kakuhle kwangaphakathi. Xa abantu bengalwi nezixhobo zabo, banamandla angakumbi okulwela iziphumo ezibalulekileyo — ukukhonza abathengi ngcono, ukusungula izinto ezintsha ngokukhawuleza, ukukhula ngokuzinzileyo.

Isikhalo esithi "asiyi kwahlulwa" ekugqibeleni yingxelo yenjongo. Kukwala ukwamkela ukuqhekeka njengento engenakuthintelwa. Kwishishini, oko kuthetha ukwala uluvo lokuba ubunzima bufuna isitakhi setekhnoloji esintsonkothileyo. Kuthetha ukukhetha iinkqubo ezidibanisa amaqela endaweni yokuwatyhala. Kuthetha ukuqonda ukuba zonke izixhobo eziqhawukileyo ziludonga phakathi kwabantu abafanele ukusebenzisana. Amashishini aqhuba kakuhle kule minyaka izayo ayizukuba ngawona anezona zixhobo zintsonkothileyo - aya kuba ngawona asebenza ngowona manyano. Kwaye olo manyano luqala ngesigqibo sangabom, sobuchule sokuhlanganisa, ukudibanisa, nokwala ukwahlulwa.

Imibuzo Ebuzwa Rhoqo

Kutheni kungalunganga ukusebenzisa izixhobo ezininzi eziqhawukileyo kwishishini?

Izixa zezixhobo eziqhekekileyo zenza iisilo zedatha, izikhewu zonxibelelwano, kunye neendleko ezifihlakeleyo ezidityaniswa ngokuhamba kwexesha. Amaqela achitha iiyure etshintsha phakathi kwamaqonga, ukuvumelanisa ulwazi ngesandla, kunye nokudibanisa idatha engahambelaniyo. Eli candelo licothisa ukwenziwa kwezigqibo, linyusa iimpazamo, kwaye lizala ukunxunguphala kumasebe onke. Uphononongo lubonisa ukuba iinkampani ezikumgangatho ophakathi zilahlekelwa yimveliso ebalulekileyo kunye nengeniso minyaka le ngenxa yokuba izixhobo zazo azithethisani.

Ingaba iqonga lezinto zonke lizisombulula njani ukuqhekeka kwesixhobo?

Iqonga eliquka zonke-kwinye elifana ne-Mewayz limanyanisa imisebenzi yakho phantsi kophahla olunye. Endaweni yokudibanisa ii-apps ezahlukeneyo ze-invoyisi, iCRM, ukuthengisa, ukuhlawula, kunye nonxibelelwano, yonke into ihlala kwinkqubo enye edibeneyo. Idatha ihamba ngokuzenzekelayo phakathi kweemodyuli, amaqela abelana ngomthombo omnye wenyaniso, kwaye ususa izikhewu ezixabisa kakhulu xa amasebe esebenza kwiiplatifti ezizimeleyo.

Ibonelela ngantoni iMewayz ukugcina amashishini emanyene?

I-Mewayz yi-OS yeshishini yeemodyuli ezingama-207 ethatha indawo yesixhobo sakho esiqhekezayo ngeqonga elinye elihlanganisiweyo. Ukusuka kwiintengiso kunye nokuthengisa ukuya kwi-invoyisi, ulawulo lweprojekthi, kunye nonxibelelwano lweqela, wonke umsebenzi udibanisa ngaphandle komthungo. Izicwangciso ziqala kwi-$19 kuphela ngenyanga, nto leyo eyenza ukuba ifikeleleke kumashishini akhulayo alungele ukuphelisa iyantlukwano kwaye asebenze njengeyunithi enye edibeneyo app.mewayz.com.

Ngaba amaqela amancinci angathatha indawo yezixhobo ezininzi ngeqonga elinye?

Ngokuqinisekileyo. Amaqela amancinci azuza kakhulu ekuhlanganiseni ngenxa yokuba anezixhobo ezimbalwa zokuchitha ekulawuleni isoftware evaliweyo. NgeMewayz, iqela elibhinqileyo linokusingatha iCRM, ukuthengisa nge-imeyile, ukucwangcisa, i-invoyisi, kunye nokunye ngaphandle kokubhalisa kuthotho lweenkonzo ezahlukeneyo. Isiphumo ziindleko eziphantsi, ukuguqulwa komxholo okuphantsi, kunye nokuhamba komsebenzi okudityanisiweyo okuvumela amaqela amancinci ukuba abethe kakuhle ngaphezu kobunzima bawo.