Indlela iPenguin Random House elubeka ngayo uphawu lwepenguin simahla

Makhe ndenze inqaku elinyanzelisayo malunga ne-logo yePenguin Random House, ndiyibophelele kwimigaqo kaMewayz apho ifanelekileyo. # Indlela iPenguin Random House eyibeka ngayo iLogo yePenguin Simahla IPenguin Random House, enye yezona ncwadi zorhwebo zikhulu zehlabathi, isandula ukuqalisa ukuhlaziya uphawu olubalulekileyo. Oyena ndoqo wale ngcamango? Ikhulula ilogo yepenguin yayo kwimida yebhokisi eqinileyo. Le ntshukumo ingaphezulu nje kohlaziyo lobuhle; yingxelo enamandla malunga nokuguquguquka, ukubaliswa kwamabali ebhrendi, kunye nokudibana nabaphulaphuli bale mihla apho bakhoyo. Ngexesha apho ubukho bedijithali bubaluleke kakhulu, nawona maziko anembali kufuneka afunde ukuhamba ngobabalo. Le filosofi yeesistim eziguquguqukayo, ezikrelekrele yenye ehambelana nzulu nathi eMewayz. ## Uphawu olungafakwanga kwibhokisi: Ukuzivelela koMfanekiso Ipenguin yokuqala, eyilwe nguEdward Young ngo-1935, yayilula, ingumzekeliso onomtsalane. Kangangamashumi eminyaka, yayihlala ngokukhululekileyo ngaphakathi kwe-oval echaziweyo. Esi sakhiwo sinikeze ukuhambelana kunye nokuqaphela. Nangona kunjalo, uhlengahlengiso lwakutsha nje nguMat Willey kaPentagram lujongana nomngeni osisiseko wexesha ledijithali: ukwehla kunye nefuthe kwizixhobo ezininzi kunye namaqonga. Ibhokisi, eyayikade ingumthombo wozinzo, yaba sisithintelo. Ngokuyisusa, i-penguin izuza ingqiqo entsha yobudlamko kunye nobukho. Ayiseyiyo ilogo ehlala *kwinto ethile; iba yinto esebenzayo, eyinxalenye yembonakalo yophawu. Olu hlobo lobuchule bokungahlulwa lusisiseko esingundoqo kulo naliphi na ishishini lanamhlanje. Kanye njengokuba i-PRH ibonile ukuba ii-asethi zophawu lwayo kufuneka zibe lulwelo oluninzi, iinkampani ziyaqonda ukuba isoftware yazo esebenzayo kufuneka ilungelelaniswe ngokulinganayo. Iinkqubo eziphelelwe lixesha, ze-monolithic zihlala zisebenza njenge "bhokisi," enyanzelela ukukhula kunye nokuguquguquka. ### Utshintsho olungundoqo kuYilo ngokutsha: * **Ukususwa kweOvali equlathekileyo:** Unombombiya ngoku ume ngokukhululekileyo, uvumela ukuqamba okushukumayo ngakumbi. * **Umzobo oCokisiweyo:** Ipenguin ngokwayo izotywe ngokutsha ngemigca ecocekileyo, ifanelekele izikrini ezincinci. * **I-Typography eHlaziyiweyo:** I-logotype iphuculwe ukuze kuphuculwe ukufundeka kunye nokuziva ngoku ngakumbi. * **Ukwaziswa kwePalethi yoMbala oMtsha:** Ngelixa igcina iorenji yakudala, uphawu lwandise inkqubo yalo yombala ukuze lusebenziseke ngakumbi. ## Ngaphaya koBubuhle: IShift yobuChule yeLizwe leDijithali Isigqibo "sokukhulula ipenguin" asenziwanga lula. Yayiyimpendulo yobuchule kwindlela abantu abanxibelelana ngayo neempawu namhlanje. Ilogo kufuneka ibonakale kwangoko njenge icon encinci ye-app kwi-smartphone, umfanekiso weprofayile kumajelo eendaba ezentlalo, kunye nomfanekiso obalaseleyo kumqolo wencwadi. Ipenguin engafakwanga bhokisi izalisekisa le mfuno ngobuhle obukhulu. Linyathelo elibeka phambili umsebenzi ngaphandle kokuncama ilifa lemveli-ibhalansi ebuthathaka ekufuneka yonke inkampani ecinga phambili kufuneka ibethe. > "I-penguin yenye yezona logos ezidumileyo kwihlabathi, kwaye yaziva ngathi lixesha lokuyikhulula. Ingcamango yayikukudala ukuguquguquka okungakumbi kunye nokuba ngumnikazi wendawo emhlophe ejikeleze kuyo." -UMat Willey, uMlingane, iPentagram Oku kubonisa utshintsho olubanzi kwimisebenzi yezoshishino. Iinkampani zihamba zisuka kumaqonga esoftware aqinileyo, anobungakanani obunye ukuya kwiinkqubo zeemodyuli ezinokuthi zilungelelaniswe nokuhamba kwazo okukhethekileyo. Injongo iyafana: ukwenza inkqubo ekwaziyo ukumelana nemeko kunye nesabelayo, ekwaziyo ukugcina oko kusebenzayo ngelixa iqhelana ngobuchule nemingeni emitsha. Le yeyona nto ingundoqo ye-OS yemodyuli yeshishini esiyakhileyo eMewayz-iqonga eliyilelwe ukuba lingavaleli, kodwa ukuxhobisa. ## Isifundo kuShishino lwale mihla: Yamkela ukuba bhetyebhetye Ukuhlaziywa kwelogo yePenguin Random House ibonelela ngesifundo esibalulekileyo kumashishini abo bonke ubukhulu. Kwihlabathi elikhawulezayo, ukukwazi ukuziqhelanisa akukona nje inzuzo; yimfuneko. Oku kusebenza kuwo wonke umba wenkampani, ukusuka kwisazisi sophawu ukuya kumbindi wayo wokusebenza. Ukubambelela kwizakhiwo eziphelelwe lixesha, nokuba kubonwa okanye kubuchwepheshe, kunokuthintela ukukhula kunye nokunciphisa amandla. * **Hlola ii-Asethi zeBrand lakho:** Ngaba ziyasebenza kuwo onke amaqonga ale mihla? * **Vavanya iiNkqubo zakho zokuSebenza:** Ngaba zibonelela ngokuguquguquka okufunwa liqela lakho ukuze liphumelele? * **Beka phambili ukuScalability:** Khetha izisombululo eziza kukhula kwaye zivele ngeshishini lakho. Ngokukhulula ipenguin yayo, iPenguin Random House ayikhange iphucule umfanekiso wayo kuphela kodwa ikwabonakalise ukuzinikela kwindaleko. Kusisikhumbuzo sokuba nezona mpawu zithandwayo zinokuzuza kwindawo encinci yokuphefumla, ukuhamba, kunye nokunxibelelana nehlabathi ngeendlela ezintsha. Kwishishini, njengakuyilo, amandla okwenyani ahlala elele kwinkululeko yokuziqhelanisa.