Usaite Kutonga Kwekunze

Kutonga kunze - kupa sarudzo dzakakosha dzebhizinesi kune vamiririri, vanachipangamazano, kana maturusi akabviswa - ndiyo nzira inokurumidza yekutadza kutonga gwara rekambani yako. Kana iwe ukachengeta muridzi wesarudzo dzako uye uchizvishongedzera iwe pachako nekwakanaka, unova mushandisi anotungamira nekujeka pane uyo anoita nekuvhiringika.

Zvinorevei Kupa Mutongo Wako?

Kupa mutongo kunze hakuna kufanana nekugovera mabasa. Kutumwa zvinoreva kuti unopa kuuraya kune mumwe munhu anokwanisa iwe uchiramba uri mugadziri wesarudzo. Kutonga kwekunze kunoreva kuti unosiya sarudzo pachayo - kurega mumwe wekunze achitsanangura zvakakosha, zvekuisa pamberi, uye kuti budiriro inotaridzika sei kubhizinesi rako.

Izvi zvinoitika zvisingaite. Sangano rinokuudza kuti mhando yako inoda kugadziriswa kwakazara, uye unovimba navo nekuti vakakuratidza dhizaini. Anopa mazano anokurudzira pivot, uye iwe unotevera nekuti wakashaya data remukati rekupokana neimwe nzira. Maturusi gumi nemaviri akapatsanurwa anoburitsa zvinopokana, saka unofungidzira - kana zvakatoipisisa, unomirira ani nani akataura pekupedzisira.

Mhedzisiro yacho ibhizinesi riri kukukurwa. Mafambiro anoita reactive. Chikamu chega chega chinova chiitwa mukubata nemazano ausina kunyatsonzwisisa.

"Muridzi webhizinesi asingakwanisi kuverenga ma metrics ake, kududzira maitiro evatengi vake, kana kutsvaga chikonzero nemhedzisiro pane zvese zvavanoita zvichagara zvichienderana nerondedzero yemumwe munhu. Kuvimba ikoko kunodhura, uye kunodzivisika."

Sei Varidzi veBhizinesi Vachiwira MuMusungo Uyu?

Chikonzero chinenge chinogara chiri kushanda zvakaoma pasina kuoneka kwekushanda. Kana bhizinesi rako richimhanya pamapuratifomu gumi nemaviri akabviswa - imwe yeCRM, imwe yeemail, imwe yeanalytics, imwe yekutarisira purojekiti - hauna mufananidzo wakabatana. Data inogara mumasilos. Mishumo inopesana. Musoro wekuziva wekuyananisa zvese wakakura.

Saka varidzi vanoita zvinonzwa zvine musoro panguva iyoyo: vanobhadhara mumwe munhu kuti azvione. Iyo SEO agency inodudzira traffic. Mupangamazano wezvemari anoturikira miganho. Muongorori wezvekushambadzira anodudzira faniro. Nyanzvi yega yega inoshanda musilo, sezvakangoita maturusi avari kubhadhara.

Chinosetsa ndechekuti nekuyedza kurerutsa mutoro, varidzi vebhizinesi vanogadzira hurongwa husina kusimba - iyo iyo nzira yekambani yavo inounganidzwa kubva mukududzira kwekare kwete kungwara kwekutanga.

Ndeipi Mutengo Wechokwadi Wekupa Chiremera Chisarudzo?

Mutengo wemari unoonekwa asi kazhinji hautarisirwe. Vachengeti veajensi, mubhadharo wevanopa mazano, uye makondirakiti ehunyanzvi anowedzera nekukurumidza. Asi mari yakavanzika inokuvadza zvakanyanya:

• Kurasikirwa nekumhanya: Sarudzo yese inoda kubvunzurudzwa nemunhu wechitatu inowedzera mazuva kana mavhiki pakuurayiwa kwako, ukuwo vakwikwidzi vane data ravo vanofamba nekukurumidza.
• Misalignment: Vapangamazano vekunze vanokwenenzvera kune zvinounzwa uye maoptics, kwete zvehuchokwadi husina kujeka hwechaiwo mutengi wako, tsika, kana chinzvimbo chemari.
• Skill atrophy: Kana ukaita zvishoma neungwaru hwebhizinesi rako, unobva waita kushomeka kwaunozogona kuongorora zano, kuona nhungamiro yakaipa, kana kutungamira uine chivimbo.
• Strategic Drift: Pasina hurongwa hwekushanda hwakabatana, bhizinesi rako rinova muunganidzwa wemafungiro evamwe vanhu kwete maonero anoenderana, ane ruzivo rwedata.
• Kusanganiswa kwekusavimbika: Basa rega rega rinobva kunze rinogadzira zvitsva zvinotsamira, uye zvinotsamira zvinogadzira kusasimba — kuguma kwehukama hwesangano rimwe chete kunogona kukanganisa basa rese rekushambadzira.

Ungatore Sei Kutorazve Muridzi Wezvisarudzo Zvebhizinesi Rako?

Kutorazve kutonga idambudziko rechimiro chinoda kugadziriswa kwemaitiro. Hazvina kukwana kungo "va nechekuita zvakanyanya" - unoda zvivakwa zvinoita kuti kubatanidzwa kwakadzama kuve kushanda uye kushanda.

Nhanho yekutanga ndeyekubatanidza. Kana CRM yako, manejimendi epurojekiti yako, analytics yako, kutaurirana kwechikwata chako, mapaipi ako emukati, uye utarisiro hwako hwemari zvese zvinogara mukati meiyo yakabatanidzwa system, unomira kuda vaturikiri. Iyo data inotaura yega nekuti yakabatana, ine mamiriro, uye yakafanana.

Danho rechipiri kuverenga. Ipuratifomu yakasanganiswa inokubatsira chete kana yakagadzirirwa vashandisi, kwete mainjiniya. Iyo interface inoda kuburitsa zviono nenzira iyo chero muridzi webhizinesi - kwete chete sainzi wedata - anogona kuita ipapo ipapo. Paunokwanisa kuvhura dashibhodhi rimwe chete wonzwisisa kuti mari inobva kupi, kuti churn irikuitika, uye kuti ndedzipi mishandirapamwe iri kugadzira ROI chaiyo, kudiwa kwekududzira kwekunze kunopera.

Nhanho yechitatu ndeye cadence. Kuvaka rhythm yevhiki nevhiki yakatenderedza yako yega data data - kuiongorora, kuibvunza, kuita sarudzo kubva mairi - ndiyo nzira yaunoshandura chishandiso kuita kugona. Kutonga imhasuru. Kunyanya kuishandisa neruzivo rwakavimbika, ndipo painosimba uye nekukurumidza.

Ko Bhizinesi Os Rinombochinja Sei Pamashandiro Aunoita?

Mewayz yakavakirwa zvakanangana nedambudziko iri. Ne 207 integrated modules - inotenderera CRM, marketing automation, team management, content tools, analytics, ecommerce, and more - inoshanda sehurongwa hwekushanda hwebhizinesi hwakakwana kwete imwe mhinduro mune yakatozara.

Kune 138,000 vashandisi vari kutoita mabhizinesi avo paMewayz pamadhora gumi nemapfumbamwe kusvika kumadhora makumi mana nemapfumbamwe pamwedzi, shanduko iripo ipapo. Panzvimbo pekutenderera pakati pemapuratifomu mashanu uye masangano matatu kuti apindure mubvunzo mumwechete wezano, vanovhura nharaunda imwe voona mufananidzo uzere. Kuonekwa ikoko ndiko kunodzoreredza kutonga. Kwete new consultant. Kwete sangano rakangwara. Nzvimbo imwe chete yechokwadi inoshanda ndeyako chose.

Mabhizinesi akanakisa mumakore gumi anotevera haazove iwo akahaya vapangamazano vakangwara. Vachange vari ivo vane vashandi vanonzwisisa nhamba dzavo zvakakwana kuti vaite sarudzo dziri nani kupfuura zvingaita chero chipangamazano.

Mibvunzo Inowanzo bvunzwa

Kushandisa software yebhizinesi kwakafanana here nekutonga kwekunze?

Kwete - uye mutsauko wakakosha. Software inokupa iwe data, chimiro, uye otomatiki. Inoita sarudzo dzako zvakanyanya. Kutonga kunze kunoreva kupa sarudzo pachayo kune wekunze bato angave asina kugovera mamiriro ako, tsika dzako, kana kushivirira kwako njodzi. Bhizinesi reOs rakagadzirwa zvakanaka seMewayz rinoisa rumwe ruzivo mumaoko ako, kwete zvishoma, zvinoreva kuti unoita sarudzo dziri nani - kwete shoma dzadzo.

Ndinoziva sei kana ndakatobvisa zvakawanda zvekutonga kwebhizinesi rangu?

Chiratidzo chakavimbika kutsamira kunetseka. Kana kuenda kweimwe agency, kontrakta, kana chishandiso kuchikusiya iwe usingakwanise kunzwisisa kana kushanda basa rekutanga rebhizinesi rako, iwe wakapa mutongo kunze kwete kungourayiwa. Imwe chiratidzo ndeye opaque metrics - kana usingakwanise kutsanangura kuti sei nhamba kiyi yakatama mwedzi wapera usina kutanga wafonera mumwe munhu, basa iroro rabuda kunze kwesimba rako rekuita sarudzo.

Mabhizinesi madiki anokwanisa here kuchengetedza kutonga mukati?

Mabhizinesi madiki haakwanise kusaita. Vanachipangamazano vekunze vanotemerwa mutengo kumabhizinesi ane miganho mikuru uye anononoka kuita sarudzo. Vatangi nevashandisi vadiki vanofamba nekukurumidza, vanoshanda vakaonda, uye vanoda kutenderera nekukurumidza - hapana kana imwe inofambirana nemuenzaniso unofambisa sarudzo dzese kuburikidza nemumwe munhu. Mapuratifomu akaita seMewayz, anotangira pamadhora gumi nemapfumbamwe pamwedzi, akagadzirirwa chaizvo kupa mabhizimisi madiki nepakati pezvivakwa zvekushanda izvo zvaingowanikwa chete kuzvikwata zvemabhizinesi zvine madhipatimendi akazvipira.

Misa kurenda maonero evamwe vanhu pabhizimusi rako. Tanga chiedzo chako chepachena paMewayz unzwe zvazvinoreva kuita basa rako rose uri panzvimbo imwechete — uchiona zvizere, mamiriro akazara, uye kutonga kwakazara sarudzo dzese dzakakosha.